Partner Marketing Claims

Auctions marketing claims

1. 180,000+ vehicles sold since launch

Based on cumulative total of vehicles sold in Carwow's daily auctions since launching in 2021.

2. £2.5B worth of vehicles sold

Based on cumulative total of price paid for each vehicle sold in Carwow's daily auctions since launching in 2021.

3. 20,000 vehicles listed monthly

Based on the average number of vehicles listed per month during the period over the 12 month period July 2023 - July 2024.

Carwow Collects marketing claims

1. 1,000 dealers have used Carwow Collects

Based on number of unique dealers that have used the Carwow transport service since February 2022.

2. 20,000 vehicles safely delivered

Based on number of unique vehicles that have been delivered using the Carwow transport service since February 2022.

Carwow Group marketing claims

1. 206M+ visits annually across the Carwow Group

Based on total visits to Carwow, AutoExpress, Carbuyer, evo and Driving Electric in 2023.

2. 11M YouTube subscribers

Based on total YouTube subscribers across Carwow, AutoExpress, Carbuyer, evo and Driving Electric.

3. 2.5M subscribers in our database

Combined number of subscribers in our CRM database across Carwow, AutoExpress, Carbuyer, evo and Driving Electric.

4. 44 million annual visitor to Auto Express

Auto Express internal data, total sessions in 2023.

General marketing claims

1. 3.5M people visit Carwow monthly

Based on the average number of unique visits to the Carwow website per month, over the 12 month period September 2022 - 2023.

2. UK's #1 new car marketplace

Based on 9.6 million YouTube subscribers and 3.5 million unique users monthly.

3. 10M+ people have used Carwow to help find or sell a car

Based on combined Carwow customer vehicle configuration (i.e. customers who set up an account, configure a car and agree to receive offers on this car) and sales data across the UK, collected since 2013.