Mat Watson

Chief Content Officer

Mat has been a motoring journalist for more than two decades, starting out writing for magazines at Dennis Publishing before moving on to present the Auto Express and CarBuyer YouTube channels.

In 2016 he moved to Carwow to launch the new YouTube channel, which has since surpassed 8 million subscribers. Mat is also Chief Content Officer, overseeing all editorial content across the company's websites in the UK, Spain and Germany.

As well as his YouTube exploits, Mat has also presented for television, including a 10-part ITV4 series called I Want That Car, where he helped people buy their dream used motor.

Mat Watson in the news

Mercedes-AMG GT 63 S Drags Audi RS7 Performance and BMW M8 Competition, Issues Ensue

New Chinese electric car 'closely matched' to best-selling Tesla

Expert compares new Volkswagen to King Charles and it has frustrating feature

They’re stylish & classy’ says driving expert as they reveal best five starter cars for under £5k

Diesel cars are still better than EVs… they’re not even close to touching them, car expert warns

Articles by Mat Watson

How to get the best price when changing your car – from carwow’s YouTube motoring expert, Mat Watson
11th Sep 2023

Nearly half of all drivers find switching cars stressful – and 44% worry about getting the right price New carwow data reveals top car...
How to build one of the world’s most popular YouTube channels in your chosen niche
29th Apr 2023

carwow’s Chief Content Officer Mat Watson gives a run-down of what makes a successful YouTube channel.