
Mat Watson
Chief Content Officer
Mat has been a motoring journalist for more than two decades, starting out writing for magazines at Dennis Publishing before moving on to present the Auto Express and CarBuyer YouTube channels.
In 2016 he moved to Carwow to launch the new YouTube channel, which has since surpassed 8 million subscribers. Mat is also Chief Content Officer, overseeing all editorial content across the company's websites in the UK, Spain and Germany.
As well as his YouTube exploits, Mat has also presented for television, including a 10-part ITV4 series called I Want That Car, where he helped people buy their dream used motor.
In 2016 he moved to Carwow to launch the new YouTube channel, which has since surpassed 8 million subscribers. Mat is also Chief Content Officer, overseeing all editorial content across the company's websites in the UK, Spain and Germany.
As well as his YouTube exploits, Mat has also presented for television, including a 10-part ITV4 series called I Want That Car, where he helped people buy their dream used motor.
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Articles by Mat Watson
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How to build one of the world’s most popular YouTube channels in your chosen niche29th Apr 2023carwow’s Chief Content Officer Mat Watson gives a run-down of what makes a successful YouTube channel.